Chinwag Live: MoSo Rising

The rise and rise of mobile social networking and services is upon us, but is ‘mobile access’ enough or do users seek more? Are location-based services going to be key to its success? What does the future hold for this most social of devices?

Spurred on by web leaders like Facebook and MySpace and with lower data charges spreading for mobile web access, mobile social usage has soared. But is it just a platform of convenience and compromise for users, or an enabler for a next generation of digital social interaction?

Will there be a battle for survival among the current myriad of mobile-only social networks and video / blogging platforms, or can they succeed with focus on novel functionality and user experience? Should online niche social networks also make the move to mobile? Where are the revenue streams and how effective can the ROI be?

Join us to debate the future of the evolving mobile social media space, and explore what issues and opportunities this creates for publishers, brands and marketers.

PANEL:

Justin Davies - Founder, BuddyPing
Alfie Dennen - Co-founder & CEO, Moblog
Chris Seth - MD Europe, Piczo
Justin Davies - Founder, BuddyPing
Jessica Sandin - Head of Mobile & Senior Consultant, ?What If! Digital
CHAIR: Bena Roberts - Mobile Media & Advertising Consultant, Founder & Editor, GoMo News

More Information:
Chinwag Live: MoSo Rising

Will there be a battle for survival among the current myriad of mobile-only social networks and video / blogging platforms, or can they succeed with focus on novel functionality and user experience? Should online niche social networks also make the move to mobile? Where are the revenue streams and how effective can the ROI be?

Further, location-based functionality promises to deliver the USP for mobile social apps. But these services tread a fine line between sharing sensitive data and protecting privacy and currently face a wary audience. Which emerging services are getting this right?

Join us to debate the future of the evolving mobile social media space, and explore what issues and opportunities this creates for publishers, brands and marketers.

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REFUNDS: In the unfortunate event that you can't make it along, we're able to provide a full refund as long as you email us 7 days in advance of the event.